{"id":4859,"date":"2021-09-24T11:39:05","date_gmt":"2021-09-24T08:39:05","guid":{"rendered":"https:\/\/ecomference.retailweek.ru\/?p=4859"},"modified":"2021-09-24T12:24:05","modified_gmt":"2021-09-24T09:24:05","slug":"%d1%82%d0%b8%d0%ba-%d1%82%d0%be%d0%ba-youtube-livestreaming-%d0%bd%d0%be%d0%b2%d1%8b%d0%b5-%d0%bf%d1%80%d0%b0%d0%b2%d0%b8%d0%bb%d0%b0-%d0%ba%d0%be%d0%bc%d0%bc%d1%83%d0%bd%d0%b8%d0%ba%d0%b0%d1%86","status":"publish","type":"post","link":"https:\/\/2021.ecomference.retailweek.ru\/en\/%d1%82%d0%b8%d0%ba-%d1%82%d0%be%d0%ba-youtube-livestreaming-%d0%bd%d0%be%d0%b2%d1%8b%d0%b5-%d0%bf%d1%80%d0%b0%d0%b2%d0%b8%d0%bb%d0%b0-%d0%ba%d0%be%d0%bc%d0%bc%d1%83%d0%bd%d0%b8%d0%ba%d0%b0%d1%86\/","title":{"rendered":"\u0422\u0438\u043a-\u0422\u043e\u043a, YouTube, Livestreaming: \u043d\u043e\u0432\u044b\u0435 \u043f\u0440\u0430\u0432\u0438\u043b\u0430 \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u0438 \u0441 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0435\u0439"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"4859\" class=\"elementor elementor-4859\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4fc0cf2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4fc0cf2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8e8be1c\" data-id=\"8e8be1c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4dbe2d1 elementor-widget elementor-widget-image\" data-id=\"4dbe2d1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"800\" height=\"584\" src=\"https:\/\/2021.ecomference.retailweek.ru\/wp-content\/uploads\/2021\/09\/IMG-20210922-WA0025-1024x748.jpg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/2021.ecomference.retailweek.ru\/wp-content\/uploads\/2021\/09\/IMG-20210922-WA0025-1024x748.jpg 1024w, https:\/\/2021.ecomference.retailweek.ru\/wp-content\/uploads\/2021\/09\/IMG-20210922-WA0025-300x219.jpg 300w, https:\/\/2021.ecomference.retailweek.ru\/wp-content\/uploads\/2021\/09\/IMG-20210922-WA0025-768x561.jpg 768w, https:\/\/2021.ecomference.retailweek.ru\/wp-content\/uploads\/2021\/09\/IMG-20210922-WA0025-16x12.jpg 16w, https:\/\/2021.ecomference.retailweek.ru\/wp-content\/uploads\/2021\/09\/IMG-20210922-WA0025.jpg 1280w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-51d6880 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"51d6880\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-37fa702\" data-id=\"37fa702\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9dc973f elementor-widget elementor-widget-text-editor\" data-id=\"9dc973f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<p>8 \u043e\u043a\u0442\u044f\u0431\u0440\u044f 2021 \u0432 \u0440\u0430\u043c\u043a\u0430\u0445 Ecomference&nbsp;Rupost&nbsp;Retail&nbsp;Week \u0441\u043e\u0441\u0442\u043e\u0438\u0442\u0441\u044f \u0441\u0435\u0441\u0441\u0438\u044f \u00ab\u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0432 \u0446\u0438\u0444\u0440\u043e\u0432\u044b\u0445 \u043a\u0430\u043d\u0430\u043b\u0430\u0445, \u0441\u043b\u043e\u0436\u043d\u043e\u0441\u0442\u0438, \u0432\u044b\u0433\u043e\u0434\u044b \u0438 \u043d\u043e\u0432\u044b\u0435 \u0432\u044b\u0437\u043e\u0432\u044b\u00bb, \u043d\u0430 \u043a\u043e\u0442\u043e\u0440\u043e\u0439 \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u044b \u043e\u0431\u0441\u0443\u0434\u044f\u0442, \u043a\u0430\u043a \u0432\u044b\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u0442\u044c \u0434\u043e\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u043d\u0443\u044e \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u044e \u0438 \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u0442\u044c \u0435\u0435 \u0430\u043d\u0430\u043b\u0438\u0437 \u0432 \u041c\u0430\u0433\u0430\u0437\u0438\u043d\u0435 4.0. \u041c\u0435\u0440\u043e\u043f\u0440\u0438\u044f\u0442\u0438\u0435 \u043f\u0440\u043e\u0439\u0434\u0435\u0442 \u0432 \u0422\u0435\u0445\u043d\u043e\u043f\u0430\u0440\u043a\u0435 \u00ab\u0421\u043a\u043e\u043b\u043a\u043e\u0432\u043e\u00bb.<\/p>\n<p>\u0420\u0430\u0437\u0432\u0438\u0442\u0438\u0435 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u0438 \u043c\u0435\u0434\u0438\u0430\u0440\u0435\u0441\u0443\u0440\u0441\u043e\u0432 \u043d\u0435 \u0441\u0442\u043e\u0438\u0442 \u043d\u0430 \u043c\u0435\u0441\u0442\u0435. \u041f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u043e\u0441\u0442\u044c \u043e\u0434\u043d\u043e\u0439 \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u043e\u043d\u043d\u043e\u0439 \u043f\u043b\u043e\u0449\u0430\u0434\u043a\u0438 \u0441\u043c\u0435\u043d\u044f\u0435\u0442 \u0434\u0440\u0443\u0433\u0443\u044e, \u0438 \u043f\u043e\u043a\u0430 \u0441\u0443\u0449\u0435\u0441\u0442\u0432\u0443\u0435\u0442 \u0421\u0435\u0442\u044c, \u0431\u0443\u0434\u0443\u0442 \u0432\u043e\u0437\u043d\u0438\u043a\u0430\u0442\u044c \u0438 \u043d\u043e\u0432\u044b\u0435 \u00ab\u0444\u0430\u0432\u043e\u0440\u0438\u0442\u044b\u00bb. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0430\u043a\u0442\u0438\u0432\u043d\u0430\u044f \u0435\u0436\u0435\u043c\u0435\u0441\u044f\u0447\u043d\u0430\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f \u0422\u0438\u043a-\u0422\u043e\u043a \u0443\u0436\u0435 \u043f\u0440\u0435\u0432\u044b\u0441\u0438\u043b\u0430 1 \u043c\u043b\u0440\u0434 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439, \u0432\u0437\u0440\u043e\u0441\u043b\u044b\u0435 \u0438 \u0434\u0435\u0442\u0438 \u0441\u043d\u0438\u043c\u0430\u044e\u0442 \u043f\u043e\u0434 \u043c\u0443\u0437\u044b\u043a\u0443 \u0440\u043e\u043b\u0438\u043a\u0438 \u0438 \u043d\u0430\u0434\u0435\u044e\u0442\u0441\u044f \u043f\u043e\u0439\u043c\u0430\u0442\u044c \u043c\u0438\u043d\u0443\u0442\u0443 \u0441\u043b\u0430\u0432\u044b. \u0410 \u0432 2018 \u0433\u043e\u0434\u0443 Bloomberg&nbsp;\u043d\u0430\u0437\u0432\u0430\u043b TikTok c \u043e\u0446\u0435\u043d\u043a\u043e\u0439 $75 \u043c\u043b\u0440\u0434 \u0441\u0430\u043c\u044b\u043c \u0434\u043e\u0440\u043e\u0433\u0438\u043c \u0441\u0442\u0430\u0440\u0442\u0430\u043f\u043e\u043c.&nbsp;E-commerce \u0431\u0438\u0437\u043d\u0435\u0441\u0443 \u0441\u0435\u0433\u043e\u0434\u043d\u044f \u043a\u0430\u043a \u043d\u0438\u043a\u043e\u0433\u0434\u0430 \u0432\u0430\u0436\u043d\u043e \u043f\u043e\u043d\u0438\u043c\u0430\u0442\u044c, \u043a\u0430\u043a&nbsp;\u043f\u0440\u0438\u043c\u0435\u043d\u044f\u0442\u044c \u0434\u0430\u043d\u043d\u044b\u0435 \u0442\u0440\u0435\u043d\u0434\u044b \u0438 \u0438\u0437\u0432\u043b\u0435\u043a\u0430\u0442\u044c \u043f\u0440\u0438 \u044d\u0442\u043e\u043c \u043c\u0430\u043a\u0441\u0438\u043c\u0430\u043b\u044c\u043d\u0443\u044e \u043f\u0440\u0438\u0431\u044b\u043b\u044c.&nbsp;<\/p>\n<p>\u041f\u0440\u0438\u0433\u043b\u0430\u0448\u0435\u043d\u043d\u044b\u0435 \u0441\u043f\u0438\u043a\u0435\u0440\u044b \u0440\u0430\u0441\u0441\u043a\u0430\u0436\u0443\u0442 \u043e \u043d\u043e\u0432\u044b\u0445 \u043a\u0430\u043d\u0430\u043b\u0430\u0445 \u0432\u0437\u0430\u0438\u043c\u043e\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f \u0441 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u044f\u043c\u0438 \u0447\u0435\u0440\u0435\u0437 Twitch, Cybersport \u043a\u043e\u043c\u0430\u043d\u0434\u044b \u0438 \u0422\u0438\u043a-\u0422\u043e\u043a; \u043f\u043e\u0447\u0435\u043c\u0443 \u043f\u0440\u043e\u0438\u0441\u0445\u043e\u0434\u0438\u0442 \u0443\u043c\u0435\u043d\u044c\u0448\u0435\u043d\u0438\u0435 \u0446\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 (Instagram, \u0412\u043a\u043e\u043d\u0442\u0430\u043a\u0442\u0435, Facebook) \u0438 \u043d\u0430\u0431\u043b\u044e\u0434\u0430\u0435\u0442\u0441\u044f \u0440\u043e\u0441\u0442 \u0432\u043e\u0441\u0442\u0440\u0435\u0431\u043e\u0432\u0430\u043d\u043d\u043e\u0441\u0442\u0438 \u043c\u0435\u0434\u0438\u0430\u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c (\u0414\u0437\u0435\u043d, \u0422\u0438\u043a-\u0422\u043e\u043a, YouTube). \u0422\u0430\u043a\u0436\u0435 \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u044b \u043f\u043e\u0434\u0435\u043b\u044f\u0442\u0441\u044f \u0437\u043d\u0430\u043d\u0438\u044f\u043c\u0438, \u043a\u0430\u043a \u043e\u0440\u0433\u0430\u043d\u0438\u0437\u043e\u0432\u0430\u0442\u044c Livestreaming, \u043a\u0430\u043a\u0438\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c \u043f\u0440\u043e\u0434\u0430\u0432\u0430\u0442\u044c \u0447\u0435\u0440\u0435\u0437 \u0442\u0432\u043e\u0440\u0447\u0435\u0441\u043a\u0438\u0439 \u0438 \u0440\u0430\u0437\u0432\u043b\u0435\u043a\u0430\u0442\u0435\u043b\u044c\u043d\u044b\u0439 \u043a\u043e\u043d\u0442\u0435\u043d\u0442 \u0438 \u043a\u0430\u043a \u043a\u043e\u0440\u0440\u0435\u043a\u0442\u043d\u043e \u043e\u0446\u0435\u043d\u0438\u0432\u0430\u0442\u044c \u043d\u043e\u0432\u044b\u0435 \u043a\u0430\u043d\u0430\u043b\u044b.<\/p>\n<p>\u0412\u0435\u0441\u0442\u0438 \u0441\u0435\u0441\u0441\u0438\u044e \u0431\u0443\u0434\u0435\u0442 \u0411\u043e\u0440\u0438\u0441 \u0410\u0433\u0430\u0442\u043e\u0432, \u044d\u043a\u0441\u043f\u0435\u0440\u0442 \u043f\u043e \u043f\u0440\u0438\u043c\u0435\u043d\u0435\u043d\u0438\u044e \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u0439 \u0432 \u0440\u0438\u0442\u0435\u0439\u043b.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>8 \u043e\u043a\u0442\u044f\u0431\u0440\u044f 2021 \u0432 \u0440\u0430\u043c\u043a\u0430\u0445 Ecomference&nbsp;Rupost&nbsp;Retail&nbsp;Week \u0441\u043e\u0441\u0442\u043e\u0438\u0442\u0441\u044f \u0441\u0435\u0441\u0441\u0438\u044f \u00ab\u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0432 \u0446\u0438\u0444\u0440\u043e\u0432\u044b\u0445 \u043a\u0430\u043d\u0430\u043b\u0430\u0445, \u0441\u043b\u043e\u0436\u043d\u043e\u0441\u0442\u0438, \u0432\u044b\u0433\u043e\u0434\u044b \u0438 \u043d\u043e\u0432\u044b\u0435 \u0432\u044b\u0437\u043e\u0432\u044b\u00bb, \u043d\u0430 \u043a\u043e\u0442\u043e\u0440\u043e\u0439 \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u044b \u043e\u0431\u0441\u0443\u0434\u044f\u0442, \u043a\u0430\u043a \u0432\u044b\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u0442\u044c \u0434\u043e\u043b\u0433\u043e\u0441\u0440\u043e\u0447\u043d\u0443\u044e \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u044e \u0438 \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u0442\u044c \u0435\u0435 \u0430\u043d\u0430\u043b\u0438\u0437 \u0432 \u041c\u0430\u0433\u0430\u0437\u0438\u043d\u0435 4.0. \u041c\u0435\u0440\u043e\u043f\u0440\u0438\u044f\u0442\u0438\u0435 \u043f\u0440\u043e\u0439\u0434\u0435\u0442 \u0432 \u0422\u0435\u0445\u043d\u043e\u043f\u0430\u0440\u043a\u0435 \u00ab\u0421\u043a\u043e\u043b\u043a\u043e\u0432\u043e\u00bb. \u0420\u0430\u0437\u0432\u0438\u0442\u0438\u0435 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u0438 \u043c\u0435\u0434\u0438\u0430\u0440\u0435\u0441\u0443\u0440\u0441\u043e\u0432 \u043d\u0435 \u0441\u0442\u043e\u0438\u0442 \u043d\u0430 \u043c\u0435\u0441\u0442\u0435. \u041f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u043e\u0441\u0442\u044c \u043e\u0434\u043d\u043e\u0439 \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u043e\u043d\u043d\u043e\u0439 \u043f\u043b\u043e\u0449\u0430\u0434\u043a\u0438 \u0441\u043c\u0435\u043d\u044f\u0435\u0442 \u0434\u0440\u0443\u0433\u0443\u044e, \u0438 \u043f\u043e\u043a\u0430 \u0441\u0443\u0449\u0435\u0441\u0442\u0432\u0443\u0435\u0442 [&hellip;]<\/p>","protected":false},"author":4,"featured_media":4860,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[42],"tags":[],"_links":{"self":[{"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/posts\/4859"}],"collection":[{"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/comments?post=4859"}],"version-history":[{"count":7,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/posts\/4859\/revisions"}],"predecessor-version":[{"id":4874,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/posts\/4859\/revisions\/4874"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/media\/4860"}],"wp:attachment":[{"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/media?parent=4859"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/categories?post=4859"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/tags?post=4859"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}