{"id":3892,"date":"2021-09-15T11:28:55","date_gmt":"2021-09-15T08:28:55","guid":{"rendered":"https:\/\/ecomference.retailweek.ru\/?p=3892"},"modified":"2021-09-15T11:30:34","modified_gmt":"2021-09-15T08:30:34","slug":"%d0%bf%d1%80%d0%b5%d0%b4%d1%81%d1%82%d0%b0%d0%b2%d0%b8%d1%82%d0%b5%d0%bb%d0%b8-%d1%80%d0%b5%d0%b3%d0%b8%d0%be%d0%bd%d0%b0%d0%bb%d1%8c%d0%bd%d0%be%d0%b3%d0%be-%d1%80%d0%b8%d1%82%d0%b5%d0%b9%d0%bb%d0%b0","status":"publish","type":"post","link":"https:\/\/2021.ecomference.retailweek.ru\/en\/%d0%bf%d1%80%d0%b5%d0%b4%d1%81%d1%82%d0%b0%d0%b2%d0%b8%d1%82%d0%b5%d0%bb%d0%b8-%d1%80%d0%b5%d0%b3%d0%b8%d0%be%d0%bd%d0%b0%d0%bb%d1%8c%d0%bd%d0%be%d0%b3%d0%be-%d1%80%d0%b8%d1%82%d0%b5%d0%b9%d0%bb%d0%b0\/","title":{"rendered":"\u041f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u0442\u0435\u043b\u0438 \u0440\u0435\u0433\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0440\u0438\u0442\u0435\u0439\u043b\u0430 \u043e\u0431\u0441\u0443\u0434\u044f\u0442 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435 \u0442\u0435\u0440\u0440\u0438\u0442\u043e\u0440\u0438\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0440\u044b\u043d\u043a\u0430 e-commerce \u0432 \u0420\u043e\u0441\u0441\u0438\u0438"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3892\" class=\"elementor elementor-3892\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-aece147 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"aece147\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7df562e\" data-id=\"7df562e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f08f5e4 elementor-widget elementor-widget-image\" data-id=\"f08f5e4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"800\" height=\"450\" src=\"https:\/\/2021.ecomference.retailweek.ru\/wp-content\/uploads\/2021\/09\/W_2qjeAB8-0-1024x576.jpg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/2021.ecomference.retailweek.ru\/wp-content\/uploads\/2021\/09\/W_2qjeAB8-0-1024x576.jpg 1024w, https:\/\/2021.ecomference.retailweek.ru\/wp-content\/uploads\/2021\/09\/W_2qjeAB8-0-300x169.jpg 300w, https:\/\/2021.ecomference.retailweek.ru\/wp-content\/uploads\/2021\/09\/W_2qjeAB8-0-768x432.jpg 768w, https:\/\/2021.ecomference.retailweek.ru\/wp-content\/uploads\/2021\/09\/W_2qjeAB8-0-1536x864.jpg 1536w, https:\/\/2021.ecomference.retailweek.ru\/wp-content\/uploads\/2021\/09\/W_2qjeAB8-0-18x10.jpg 18w, https:\/\/2021.ecomference.retailweek.ru\/wp-content\/uploads\/2021\/09\/W_2qjeAB8-0.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1fdd935 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1fdd935\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6b412d0\" data-id=\"6b412d0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-999c59d elementor-widget elementor-widget-text-editor\" data-id=\"999c59d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<p>\u0428\u0438\u0440\u043e\u043a\u043e\u0435 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u043e \u0442\u0435\u0440\u0440\u0438\u0442\u043e\u0440\u0438\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0440\u0438\u0442\u0435\u0439\u043b\u0430 \u0420\u043e\u0441\u0441\u0438\u0438 \u043f\u0440\u0438\u043c\u0435\u0442 \u0443\u0447\u0430\u0441\u0442\u0438\u0435 \u0432 \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u043d\u043e-\u0430\u043d\u0430\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0441\u0435\u0441\u0441\u0438\u0438 \u0444\u043e\u0440\u0443\u043c\u0430 \u043e \u0440\u0435\u0433\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u043c \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435 e-commerce \u0432 \u0441\u0442\u0440\u0430\u043d\u0435.<\/p><p>\u041c\u043e\u0434\u0435\u0440\u0430\u0442\u043e\u0440\u0430\u043c\u0438 \u0432\u0441\u0442\u0440\u0435\u0447\u0438 \u0432\u044b\u0441\u0442\u0443\u043f\u044f\u0442 \u043e\u0441\u043d\u043e\u0432\u0430\u0442\u0435\u043b\u044c Data Insight \u0424\u0435\u0434\u043e\u0440 \u0412\u0438\u0440\u0438\u043d \u0438 \u0433\u043b\u0430\u0432\u0430 \u0410\u041a\u0418\u0422 \u0410\u0440\u0442\u0435\u043c \u0421\u043e\u043a\u043e\u043b\u043e\u0432.<\/p><p>\u00a0\u00a0\u041a \u0443\u0447\u0430\u0441\u0442\u0438\u044e \u043f\u0440\u0438\u0433\u043b\u0430\u0448\u0435\u043d\u044b \u0432 \u0441\u0435\u0441\u0441\u0438\u0438 \u043f\u0440\u0438\u0433\u043b\u0430\u0448\u0435\u043d\u044b:<\/p><ul><li><strong>\u041d\u0438\u043a\u0438\u0442\u0430 \u041a\u0443\u0437\u043d\u0435\u0446\u043e\u0432<\/strong>, \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 \u0414\u0435\u043f\u0430\u0440\u0442\u0430\u043c\u0435\u043d\u0442\u0430 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f \u0432\u043d\u0443\u0442\u0440\u0435\u043d\u043d\u0435\u0439 \u0442\u043e\u0440\u0433\u043e\u0432\u043b\u0438 \u041c\u0438\u043d\u043f\u0440\u043e\u043c\u0442\u043e\u0440\u0433\u0430 \u0420\u043e\u0441\u0441\u0438\u0438,<\/li><li><strong>\u0424\u0430\u0440\u0438\u0434 \u0410\u0431\u0434\u0443\u043b\u0433\u0430\u043d\u0438\u0435\u0432,<\/strong> \u043f\u043e\u043c\u043e\u0449\u043d\u0438\u043a \u041f\u0440\u0435\u0437\u0438\u0434\u0435\u043d\u0442\u0430 \u0420\u0435\u0441\u043f\u0443\u0431\u043b\u0438\u043a\u0438 \u0422\u0430\u0442\u0430\u0440\u0441\u0442\u0430\u043d, \u043e\u043c\u0431\u0443\u0434\u0441\u043c\u0435\u043d \u043f\u043e \u0437\u0430\u0449\u0438\u0442\u0435 \u043f\u0440\u0430\u0432 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u0435\u0439,<\/li><li><strong>\u041c\u0430\u043a\u0441\u0438\u043c \u041e\u0441\u0442\u0430\u043d\u0438\u043d<\/strong>, \u0437\u0430\u043c\u0435\u0441\u0442\u0438\u0442\u0435\u043b\u044c \u043c\u0438\u043d\u0438\u0441\u0442\u0440\u0430 \u043f\u0440\u043e\u043c\u044b\u0448\u043b\u0435\u043d\u043d\u043e\u0441\u0442\u0438, \u0442\u043e\u0440\u0433\u043e\u0432\u043b\u0438 \u0438 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0430 \u041d\u043e\u0432\u043e\u0441\u0438\u0431\u0438\u0440\u0441\u043a\u043e\u0439 \u043e\u0431\u043b\u0430\u0441\u0442\u0438,<\/li><li><strong>\u042e\u043b\u0438\u0430\u043d\u0430 \u0413\u043e\u0440\u0434\u043e\u043d<\/strong>, \u043e\u0441\u043d\u043e\u0432\u0430\u0442\u0435\u043b\u044c iWENGO, LENNUF. \u041f\u0440\u0435\u0434\u0441\u0435\u0434\u0430\u0442\u0435\u043b\u044c \u042d\u043a\u0441\u043f\u0435\u0440\u0442\u043d\u043e\u0433\u043e \u0421\u043e\u0432\u0435\u0442\u0430 \u0426\u0435\u043d\u0442\u0440\u0430 \u042d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0439 \u0422\u043e\u0440\u0433\u043e\u0432\u043b\u0438,<\/li><li><strong>\u0412\u043b\u0430\u0434\u0438\u043c\u0438\u0440 \u0421\u0430\u043b\u0430\u0445\u0443\u0442\u0434\u0438\u043d\u043e\u0432<\/strong>, \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 \u043f\u043e \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0438 \u0438 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044e \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u04255 Group,<\/li><li><strong>\u0421\u0435\u0440\u0433\u0435\u0439 \u0411\u0435\u043b\u044f\u043a\u043e\u0432<\/strong>, \u0443\u043f\u0440\u0430\u0432\u043b\u044f\u044e\u0449\u0438\u0439 \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 OZON,<\/li><li><strong>\u041c\u0438\u0445\u0430\u0438\u043b \u0425\u043e\u043c\u0438\u0447<\/strong>, \u0437\u0430\u043c\u0435\u0441\u0442\u0438\u0442\u0435\u043b\u044c \u041f\u0440\u0435\u0434\u0441\u0435\u0434\u0430\u0442\u0435\u043b\u044f \u041f\u0440\u0430\u0432\u0438\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u0430 \u0423\u0434\u043c\u0443\u0440\u0442\u0438\u0438, \u041f\u043e\u0441\u0442\u043f\u0440\u0435\u0434 \u0413\u043b\u0430\u0432\u044b \u0423\u0434\u043c\u0443\u0440\u0442\u0438\u0438 \u043f\u0440\u0438 \u043f\u0440\u0435\u0437\u0438\u0434\u0435\u043d\u0442\u0435 \u0420\u043e\u0441\u0441\u0438\u0438 \u0438 \u0434\u0440.<\/li><\/ul><p>\u00a0<\/p><p>\u0421\u043f\u0438\u0441\u043e\u043a \u0443\u0447\u0430\u0441\u0442\u043d\u0438\u043a\u043e\u0432 \u0431\u0443\u0434\u0435\u0442 \u0434\u043e\u043f\u043e\u043b\u043d\u044f\u0442\u044c\u0441\u044f. \u0421\u043b\u0435\u0434\u0438\u0442\u0435 \u0437\u0430 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u0435\u043c \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u044b.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\u0428\u0438\u0440\u043e\u043a\u043e\u0435 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u0438\u0442\u0435\u043b\u044c\u0441\u0442\u0432\u043e \u0442\u0435\u0440\u0440\u0438\u0442\u043e\u0440\u0438\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0440\u0438\u0442\u0435\u0439\u043b\u0430 \u0420\u043e\u0441\u0441\u0438\u0438 \u043f\u0440\u0438\u043c\u0435\u0442 \u0443\u0447\u0430\u0441\u0442\u0438\u0435 \u0432 \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u043d\u043e-\u0430\u043d\u0430\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0441\u0435\u0441\u0441\u0438\u0438 \u0444\u043e\u0440\u0443\u043c\u0430 \u043e \u0440\u0435\u0433\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u043c \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435 e-commerce \u0432 \u0441\u0442\u0440\u0430\u043d\u0435. \u041c\u043e\u0434\u0435\u0440\u0430\u0442\u043e\u0440\u0430\u043c\u0438 \u0432\u0441\u0442\u0440\u0435\u0447\u0438 \u0432\u044b\u0441\u0442\u0443\u043f\u044f\u0442 \u043e\u0441\u043d\u043e\u0432\u0430\u0442\u0435\u043b\u044c Data Insight \u0424\u0435\u0434\u043e\u0440 \u0412\u0438\u0440\u0438\u043d \u0438 \u0433\u043b\u0430\u0432\u0430 \u0410\u041a\u0418\u0422 \u0410\u0440\u0442\u0435\u043c \u0421\u043e\u043a\u043e\u043b\u043e\u0432. \u00a0\u00a0\u041a \u0443\u0447\u0430\u0441\u0442\u0438\u044e \u043f\u0440\u0438\u0433\u043b\u0430\u0448\u0435\u043d\u044b \u0432 \u0441\u0435\u0441\u0441\u0438\u0438 \u043f\u0440\u0438\u0433\u043b\u0430\u0448\u0435\u043d\u044b: \u041d\u0438\u043a\u0438\u0442\u0430 \u041a\u0443\u0437\u043d\u0435\u0446\u043e\u0432, \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 \u0414\u0435\u043f\u0430\u0440\u0442\u0430\u043c\u0435\u043d\u0442\u0430 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f \u0432\u043d\u0443\u0442\u0440\u0435\u043d\u043d\u0435\u0439 \u0442\u043e\u0440\u0433\u043e\u0432\u043b\u0438 \u041c\u0438\u043d\u043f\u0440\u043e\u043c\u0442\u043e\u0440\u0433\u0430 \u0420\u043e\u0441\u0441\u0438\u0438, \u0424\u0430\u0440\u0438\u0434 \u0410\u0431\u0434\u0443\u043b\u0433\u0430\u043d\u0438\u0435\u0432, \u043f\u043e\u043c\u043e\u0449\u043d\u0438\u043a \u041f\u0440\u0435\u0437\u0438\u0434\u0435\u043d\u0442\u0430 \u0420\u0435\u0441\u043f\u0443\u0431\u043b\u0438\u043a\u0438 \u0422\u0430\u0442\u0430\u0440\u0441\u0442\u0430\u043d, \u043e\u043c\u0431\u0443\u0434\u0441\u043c\u0435\u043d \u043f\u043e \u0437\u0430\u0449\u0438\u0442\u0435 \u043f\u0440\u0430\u0432 [&hellip;]<\/p>","protected":false},"author":4,"featured_media":3893,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/posts\/3892"}],"collection":[{"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/comments?post=3892"}],"version-history":[{"count":4,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/posts\/3892\/revisions"}],"predecessor-version":[{"id":3897,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/posts\/3892\/revisions\/3897"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/media\/3893"}],"wp:attachment":[{"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/media?parent=3892"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/categories?post=3892"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/2021.ecomference.retailweek.ru\/en\/wp-json\/wp\/v2\/tags?post=3892"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}